WORK FOR ART INTERNATIONAL:
Marketing & Social Media Manager
Part-time to start; hourly, commensurate on experience
POSITION RESPONSIBILITIES:
Course Promotion & Enrollment
- Responsible for managing course enrollment and supporting ART team and Local Partners in enrolling all ART Level 1 courses around the world via outreach out to local communities, influencers, social media, etc.
- Creating and implementing new strategies and best practices for course enrollment and local course promotion and reporting on ROI (social media ads, Facebook groups, etc.)
- Engaging Local Partners in new enrollment strategies and outreach
Social Media Management & Strategy
- Management of all ART social media accounts (Facebook, Instagram & YouTube)
- Create and implement social media calendar and social media strategy/SEO
- All content creation and responding to followers (comments, messages, tags, etc.)
- Explore creative solutions for increasing engagement in ART Graduates Facebook group (graduate interviews/spotlights, course highlights, short video clips/teaching, etc.)
- Marketing for all Facebook events (calls, courses, etc.) and follow-up with those invited
- Research and stay up-to-date on current trends, tools and applications
Graphic Design
- Design all ART marketing materials, including but not limited to course flyers, brochures and team manuals
- Create engaging graphics, text & video for social media, website and other marketing platforms
Website Management
- General management of new Wordpress website (publishing content, regular updates/changes, create new pages and forms, manage WooCommerce, etc.)
QUALIFICATIONS:
Required Experience
- Minimum 3+ years of social media management
- Minimum 3+ years relevant online marketing strategy experience
- Proficient in Wordpress
- Basic graphic design and photo/video editing
Bonus Experience
- Web development/Wordpress mastery: coding, RSS, plug-ins, integrations, etc.
- Social media and email sales funnels & SEO, Google Analytics, etc.
- Advanced video and audio editing (assembling raw footage, graphics, music, etc.)
HOW TO APPLY:
To be considered, applicants must provide the following:
- Customized cover letter
- Resume with all required experience
- Relevant work samples
